Women in Industry

Join ASA Women in Industry


Connect with other female professionals who've taken the step forward in the PHCP and industrial PVF supply chain to network and leverage educational opportunities to advance their careers. Make unique connections and learn skills in order to reach your potential. Join now for

  • Increased Leadership Opportunities
  • invaluable Networking & Connections
  • Quality Training & Skills Development
  • Personal & Professional Goal Achievement





ELEVATE is the ASA Women in Industry's Spring Conference, where over 200 women gather to learn and network. ELEVATE2021 will be held in Louisville, KY, April 20-22, 2021.

For a glimpse of the event's activities, view the 2020 Schedule at a Glance. Connect on LinkedIn to stay informed regarding the ELEVATE2021 program and registration.

Learn More and Join


Membership in ASA is a prerequisite for membership in any of the association's special interest divisions. Please contact Merrill Drew, Marketing and Communications Director & Women in Industry Staff Liaison, at (630) 467-0000 ext. 203 or women@asa.net to learn more about how your company will benefit from its sustained membership support and participation in this special interest division.


Apply Now

Alice A. Martin Women of the Year Award

To honor the legacy of Alice A. Martin, the ASA Women in Industry Division has created an award program with the goal of recognizing women in the PHCP/PVF industry who have record of significant accomplishment within the industry, and embody the character of the late Alice Martin. Submit your nominations by downloading and filling out the nomination form. Self nominations are highly encouraged. Congratulations to the 2019 inaugural recipient, Ashley Martin of NIBCO.

Key Volunteer Leaders

  • Chairwoman: Christy Maloney, Coburn Supply Company, Inc.
  • Vice Chairwoman: Rebecca Falish, InSinkErator
  • Christen Allen, Elkay Manufacturing Company
  • Suzanne Chreene, Delta Faucet
  • Micaela McDonald, The Collins Companies
  • Sheri Newman, Lion Plumbing Supply, Inc.
  • Kelsey Richter, Battersby, Danielson & Associates
  • Amy Souders, Winsupply Inc.
  • Myra Story, A.O. Smith / State Industries
  • Staff Liaison: Merrill Green, ASA Director, Marketing & Communications
ASA Headquarters and Education Foundation
1200 N. Arlington Heights Road, #150
Itasca, IL 60143
P: 630.467.0000
F: 630.467.0001
ASA Education Foundation
1200 N. Arlington Heights Road, #150
Itasca, IL 60143
P: 630.467.0000
F: 630.467.0001