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ELEVATE

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ELEVATE2026, presented by the ASA Women in Industry Division, is one of the most vibrant and fast-growing networking experiences in the industry. This energizing event brings together ambitious women for a chance to connect, hear from inspiring keynote speakers and seasoned professionals, and gain practical insights to fuel both career and personal development.

If you're looking to grow professionally, broaden your circle, and be part of a powerhouse community of successful women—this event is for you. ELEVATE is known for its electric atmosphere, motivating content, and lasting impact.

Join the interest list and add to your calendar today!

aDD TO CALENDAR

Schedule (Click on each day to see schedule)

TUESDAY, APRIL 7

9:30 a.m.  11:30 a.m. 
ADVISORY GROUP MEETING

 

11 a.m.  6:30 p.m. 
REGISTRATION OPENS
 

1 p.m.  3:30 p.m. 
GROUP GIVE-BACK ACTIVITY

 

3:30 p.m.  5:15 p.m.
OPENING GENERAL SESSION
The Reinventable Mindset

Speaker: Nataly Kogan

Change is no longer the exception - it’s the norm. In this inspiring keynote, Nataly Kogan introduces her Reinventable Mindset, showing how to transform disruption into opportunity, lead with possibility, and thrive with confidence, clarity, and creativity.

 

5:30 p.m.  6:30 p.m.
WELCOME RECEPTION

 

6:30 p.m.  9:00 p.m.
OPTIONAL OFF-SITE ACTIVITY
Boston Crawling - Private History Tour Pub Crawl

Explore Boston’s hidden history as you crawl through local pubs and historic taverns on The Freedom Trail.  Hear the wild, untold stories of colonial rebels and revolutionaries on The Independence Pub Crawl.
*Additional per-attendee cost.

WEDNESDAY, APRIL 8

7:45 a.m. – 8:30 a.m.
NETWORKING BREAKFAST
First Time Attendee tables & Assigned Tables

 

8:30 a.m. – 9:45 a.m.
GENERAL SESSION
Self-Awareness

Speaker: Dr. Tasha Eurich

Great leadership starts with self-awareness. In this keynote, you’ll learn how knowing yourself unlocks agility, connection, and innovation - helping you inspire your team, strengthen relationships, and succeed in today’s fast-changing world.

 

9:45 a.m. – 10 a.m.
BREAK

 

10 a.m. – 11 a.m.
GENERAL SESSION
Using Data to Drive Your Business
 

11:15 a.m. – 12:15 p.m.
CONCURRENT PANELS
Mentor/Mentee Relationships
Creating Your Own Brand

 

12:15 p.m. – 1:30 p.m.
WII MEMBER LUNCHEON
Featuring a divisional update from the Women in Industry (WII) Chairwoman, Meagan Owen, Eastern Industrial Supplies, Inc. and an address from the 2026 ASA President, Kip Miller of Eastern Industrial Supplies, Inc.

 

1:30 p.m. – 1:45 p.m.
BREAK

 

1:45 p.m. – 2:45 p.m.
BEST PRACTICE ROUND TABLE SESSIONS
Join fellow attendees for a collaborative session to share best practices, innovative strategies, and practical solutions. You will walk away with valuable insights that you can take back and apply within your personal and professional lives.

 

2:45 p.m. – 3 p.m.
BREAK

 

3 p.m. – 4 p.m.
WOMEN OF THE YEAR AWARD RECIPIENT & PANEL SESSION

 

5:30 p.m. – 7:30 p.m.
NETWORKING RECEPTION AT SPIN
Join us for an evening of connection and play at SPIN, the original ping pong social club where people come together through the joy of the game. Guests will enjoy exclusive access to the entire venue, featuring 20 ping pong tables, the signature ping pong ball bathtub, and plenty of space to relax and mingle.


Please note that a full dinner will not be provided, so come ready for light bites, beer and wine bar, great conversation, and plenty of friendly competition!

THURSDAY, APRIL 9

7:30 a.m. – 8 a.m.
NETWORKING BREAKFAST
No assigned seats during this breakfast.

 

8 a.m. – 9:30 a.m.
GENERAL SESSION
Elevate Yourself and Your Team: Leading with Purpose, Power & Productivity

Speaker: Mary Kelly
 

In a time of rapid change and shifting workplace dynamics, this high-energy, interactive keynote equips you to lead with purpose, inspire your team, and boost productivity. You’ll also gain access to a powerful toolkit of actionable resources to help you build trust, drive accountability, and lead with clarity and confidence.

 

10:30 a.m.
DEPARTURES

Nataly Kogan

Nataly Kogan’s keynote introduces the Reinventable Mindset, showing how to embrace constant change, turn disruption into opportunity, and thrive with confidence, clarity, and creativity.

Dr. Tasha Eurich

Dr. Tasha Eurich’s keynote shows how knowing yourself unlocks agility, connection, and innovation—helping you inspire your team, strengthen relationships, and succeed in today’s fast-changing world.

Mary Kelly

Mary Kelly’s keynote equips you to lead with purpose, inspire your team, and boost productivity—providing a powerful toolkit to build trust, drive accountability, and lead with clarity and confidence in a rapidly changing workplace.

REGISTRATION

REGISTRATION PRICING:

$750 – Women in Industry (WII) Member
$1,000 – Non-Women in Industry (WII) Member
$1,500 – Non-ASA Member
$135 – Boston Private History Tour Pub Crawl. Includes three beer tickets (one redeemable per bar). Invite only.

Register Now!

SUBSTITUTION REQUESTS: Substitution requests must be received by Monday, March 16. Please email info@asa.net to make a substitution request.

CANCELLATION POLICY: Written cancellations received on/by Friday, March 27, 2026, will receive a 100% refund. No refunds will be issued after March 27. Please email accounting@asa.net to make a cancellation request.

NOTE: If you registered for the optional pub crawl, written cancellations must be received on/by March 27, 2026, in order to receive a 100% refund. No refunds will be issued after March 27. Please email accounting@asa.net to make a cancellation request.

QUESTIONS? Contact women@asa.net.

HOTEL INFORMATION

The Westin Boston
Seaport District
425 Summer St,
Boston, MA 02210

ELEVATE Room Rate $299 plus tax per night

Hotel Accommodations: Room reservation information will be included in the registration confirmation email. You must be registered to attend to book a room in the official ELEVATE room block.

Note: Guest rooms have been contracted for the nights of Monday, April 6, Tuesday, April 7 and Wednesday, April 8. If you need additional nights outside of that timeframe, please contact the hotel to make reservations.

EVENT SPONSORS

 

Would you like to be one of our ELEVATE2026 sponsors? Is your company interested in expanding their brand and reaching hundreds of women in the industry?

Then click below for more details, or reach out to women@asa.net to make sure your brand is represented!

Become a Sponsor