Make Customers Your Most Powerful Weapon & Turn Your Showroom into a Selling Machine
Wednesday, January 10, 2018
7 am—10 am EST
Orange County Convention Center
9800 International Dr, Orlando, FL 32819
Registration fee: $100 for members; $175 for nonmembers
Customers are your business and most buying decisions take place in the emotional center of the customer’s brain. This program will show you how to grow and retain your customer base by employing a variety of strategies, including the Kano model. Develop and orchestrate the kind of customer experience that inspires lifelong loyalties—and makes word-of-mouth you’re least expensive but most powerful marketing tool. You will also discover fascinating ways to appeal directly to these emotions in your showroom by tweaking your surroundings. Learn how to maximize showroom ambiance and product displays to transform the average showroom into a formidable selling system.
About the Speaker
Robb Best, a highly sought-after speaker, is currently the Senior Advisor of Cognitive Strategy for Elkay Corporation. He is a 28-year industry veteran, having led a nationally recognized company during its most profitable years. His fascination with neuroscience has led to the development of a communication and sales system based on human behavior. His current blog, MindframewithRobb is regularly read in 14 countries.