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  • The industry's premiere event for CEOs from leading wholesaler-distributors, manufacturers & representatives
  • Impactful education sessions from leading authorities
  • Hear firsthand what economic trends will potentially impact your business in 2023
  • Engaging networking events to meet the leading wholesaler-distributors and manufacturers
  • Get inspired by collaborating with your peers


8:30 a.m. - 10:00 a.m.  - ADVISORY GROUP MEETINGS
By Invitation Only

10:15 a.m. - 11:15 a.m. - COUNCIL MEETINGS
By Invitation Only

11:00 a.m. - 6:30 p.m. - NETWORK2022 REGISTRATION OPEN

ASA Board Members & Invited Guests

1:30 p.m. - 2:30 p.m.  - CONFERENCE KICK-OFF / GENERAL SESSION
Speaker: Ian Khan
Topic: Artificial Intelligence - The Next Frontier

Ian KhanFuturist Ian Khan covers the evolution and the future of an Artificial Intelligence-driven world, impacting everything around including the way we live, work, and beyond. Also covering the convergence of AI with other key emerging technologies including Blockchain, the Metaverse, Quantum Computing and others, Khan takes us into a future with practical outcomes for the Supply Chain and related Industries. Khan will also cover the practical path for Future Readiness with technology as an enabler.  


How Distributors are Navigating Emerging Trends (to Avoid Disruption) – Panel Discussion Moderated by Pam Henderson, NewEdge
Join a panel of members as we explore the challenges and opportunities associated with a dynamically changing future. Learn how companies are utilizing trends, both in and outside of their industries, to navigate and avoid disruption across topics like supply chain, new technologies, electrification and more, to future proof their business. 

Navigating the Growing Cost of Health Care – Panel Discussion
Health care costs are rising and bring with them new challenges and greater transformations. To deal with these rising costs, many companies are looking at innovative avenues for health care delivery and ways to mitigate expenses while improving access to care. In this panel discussion, hear how leading industry companies are attempting to stay ahead of these changes, keep costs low for their company, and provide greater care for their employees. 

Who's Afraid of the Big, Bad Distributors?
Ian Heller  

Ian Heller HeadshotFormidable companies are accelerating their efforts to take share from distributors. Well-capitalized and aggressive, firms like Amazon, Home Depot, Berkshire Hathaway and others have bought distribution firms or set up their own divisions to compete for the hearts and wallets of B2B buyers. 

Distributors must respond and have a variety of choices, ranging from meeting these competitors head-on to folding up shop and selling out. But each of these disruptors is taking a different approach, meaning the threat varies greatly based on industries, segments, product lines and more.

Ian Heller of Distribution Strategy Group will help you sort it all out during his educational session. He’ll explain the strengths and weaknesses of each disruptor and offer specific advice for actions you can take immediately to build up your defenses and protect and grow your market share. Ian’s expertise comes from more than 30 years’ experience, including serving as a senior executive for four, publicly held distributors and years as an independent, strategic advisor.


Marketing Trends to Attract Top Talent – Panel Discussion Moderated by Mike Walsh, Project Talent
According to a study conducted by ManpowerGroup® a leading global workforce solutions company, 1 in 3 U.S. employers are reporting difficulty in filling jobs. In today’s candidate-driven talent market, job seekers are more discerning and judicious in selecting a potential employer. Recruitment marketing is making a big splash right now as it becomes more essential than ever to advertise your brand and business to potential employees. The competition is fierce in all industries now, and studies show that the future isn't looking any brighter, so it’s more crucial than ever to employ a successful recruitment marketing strategy. Leading industry companies are working hard to establish their brand among job seekers, building authenticity and trust through their employees’ voice and getting their message to the right people.  During this panel discussion, hear what PHCP and PVF industry recruitment experts are doing to help their companies stand out in the battle to attract top talent. 

The Soul of Your Business: What Makes a Winning Culture in a Post Pandemic World – Panel Discussion Moderated by Dirk Beveridge, UnleashWD
While visiting 34 distribution businesses during the height of the pandemic, Dirk Beveridge uncovered three elements of culture that separate top-performing companies from the rest. He discovered that the leaders in these businesses intentionally foster an authentic culture that becomes the company's soul. This culture is the foundation for attracting and retaining quality talent while fostering a high-performance environment. In this inspiring and insightful presentation, Dirk will outline the three pillars of these standout cultures: Purpose, People, and Family. You'll leave the session energized to evaluate your culture against these pillars with specific steps you can bring back to your business. 

How Distributors are Navigating Supply Chain Disruption and Handling Allocations with Their Customer Base –Panel Discussion Moderated by Scott Robertson, Robertson Heating Supply Co. 
Supply chain disruptions caused by the pandemic and world events have placed operational challenges on the industry like they never have before. Companies are trying to rapidly address the needs of their customers, routes to market, and their own business needs. By taking the right actions, supply chain leaders can turn these disruptions into advantages as they seek to support and satisfy the needs of their customers. In this panel discussion, we will explore how leading companies are navigating disruption in the supply chain and how distributors and manufacturers are handling product allocations to their customers. 

5:00 p.m. - 6:00 p.m.  - RECEPTIONS
AIM/R Principal's Reception
Women in Industry Division Reception
Emerging Leaders Division Reception


Special Speaker:
Larry Csonka

IMG_0301_1Larry Csonka helped the Miami Dolphins win Super Bowls VII and VIII and was part of the 1972 Dolphins team that to this day is the only NFL team to go undefeated in a season. A 1987 Pro Football Hall of Fame inductee, Larry later starred in television commercials, hosted the popular television show “American Gladiators,” and for 16 seasons he and his partner Audrey Bradshaw hosted and produced the adventure/travelogue “NAPA’s North to Alaska” adventure series on NBC Sports Network, showcasing adventures in the Last Frontier, its people, culture, wildlife, rich history and Larry’s enthusiasm for outdoor sports and conservation. 

Topic: Morning Sports Chat
Join Larry at the Industrial Piping Division Breakfast for a mix of sports humor related to the game of football, coaching, the players and starring moments in his career, plus a good dose of motivation that will leave attendees with a renewed confidence to strive for perfection in any endeavor.

Special Speaker:
Admiral Michael Rogers

Adm. Michael RogersA four-star Admiral with 37 years of service, including his leadership roles as the Director of the National Security Agency (NSA), Commander of U.S. Cyber Command and the Central Security Service, Admiral Rogers’ experience as a cybersecurity practitioner and policymaker is unmatched. Serving in these roles at the highest levels of government under both Presidents Obama and Trump, Admiral Rogers helped the country navigate some of the most pivotal security matters since the Cold War. 

Topic: Cybersecurity, the Big Picture for Industry Leaders 
Understanding cyber risks, threats, and opportunities is now a critical knowledge area and a strategic imperative for every leader. Admiral Michael Rogers gives leaders and teams a big-picture view of the forces at play around the world as bad actors attempt to exploit the technological vulnerabilities of American industry to weaken both the economy and the nation’s security infrastructure—an issue of particular concern for energy, telecommunications, finance, and technology companies. 

8:45 a.m. - 10:00 a.m. - GENERAL SESSION
Ken Gronbach
Topic: Demographics Precipitates Economics: Profound Strategic Planning for the Post Pandemic Era 

Ken Gronbach HeadshotCome explore the common sense, easy to understand, counter-intuitive and very fascinating realm of demography. Let Ken bring you into his world of counting people and accurately forecasting future markets. What products or services will fly or die? What nations are demographically doomed? What countries and continents are demographically positioned to excel? How will workforces change? Where is my best source of talent? Writing a post pandemic strategic plan? You need this information. 


Getting the Most Out of Your Cloud ERP –Panel Discussion Moderated by Ian Heller 
Today, businesses use enterprise resource planning (ERP) systems to organize and optimize their day-to-day activities and reach their full potential. Modern ERP solutions have grown beyond just management software and are more than software — they’re integral to building a strategy that allows your business to meet its long-term goals. Getting the most out of an ERP involves more than just installing it and because it’s such a big investment, it’s important that you know how to utilize the ERP system to ensure you’re getting all the benefits that it reaps. In this panel discussion, you will hear some of the key tips for getting the most from your ERP system and how your ERP can give you the insight necessary to make great decisions, enhance company-wide communication and keep all your stakeholders engaged. 

Making Your Message Memorable
Speaker: Anthony Huey 

Anthony HueyIt’s not just what you say, it’s how you say it. Whether you realize it or not, your communication skills are constantly being judged by others, often subconsciously. How you communicate in everything from casual conversations to formal presentations can be the difference between success and failure. Don’t miss what is often your only opportunity to connect and leave a lasting impression. This highly interactive, hands-on session is perfect for every level of employee within your organization. Attendees learn effective ways to communicate their message to a wide variety of audiences they deal with every day, including customers, prospects, internal staff, boards of directors, key management, community partners, the news media, elected officials, investors, and many others. 

ASA President Address: 
Bill Condron

Join us as we come together to share best practices, innovative ideas, and just plain great ideas on how businesses can do things better. During this highly interactive session, attendees can expect to leave with key takeaways that are both new and can be immediately implemented when they return to their offices.

Wholesaler-Distributors have the opportunity to meet face-to-face with valued partners to build your bottom-line beyond your traditional buying group meetings.

5:00 p.m. - 6:00 p.m. - ASA PAC FUNDRAISING EVENT

6:00 p.m. - 7:00 p.m. - OPEN HOUSE RECEPTIONS
Industrial Piping Division
Open to all registered IPD members & guests

Plumbing Division
Open to all registered attendees & guests

7:00 a.m. - 8:30 a.m. - A. O. SMITH BREAKFAST
Special Speaker: Ben Saunders

Saunders_BenBen Saunders is a record-breaking polar explorer, a TED ‘master storyteller’ and an advocate for future pioneers. Across two decades – and more than a year on the ice – he has covered more than 4,500 miles on foot in the polar regions. His accomplishments include leading The Scott Expedition, the longest human-powered polar journey in history, and the first completion of the expedition that defeated Captain Scott and Sir Ernest Shackleton, a 108-day round-trip from Ross Island on the coast of Antarctica to the South Pole and back again. Ben is the third person in history to ski solo to the North and South poles and holds the record for the longest solo Arctic journey by a Briton. 

Topic: Staying Motivated and Resilient in Isolation 
In many ways Ben Saunders is the ultimate ‘remote worker.’ On his record-breaking solo expeditions, he has to perform at the highest level while several thousand miles away from his colleagues and team that he has to be willing to trust with his life. This physical fragmentation – rich in logistical and psychological challenges – is something businesses and their leaders the world over have been plunged into in recent times.  

Drawing on his experiences – of more than a year spent cumulatively alone in the Arctic and Antarctica – he shares his hard-won lessons on sustaining resilience, personal motivation and emotional wellbeing when the chips are down. 

Chris Kuehl (2)637849468676864240

8:45 a.m. - 10:00 a.m. - 2023 LIXIL INDUSTRY FORECAST

Speaker: Dr. Chris Kuehl

Topic: 2023 Economic Outlook

Get an in-depth look at what factors we can expect to be dealing with in the 2023 economy. 



Hotel Information

Fairmont Chicago, Millennium Park
200 North Columbus Drive
Chicago, IL 60601

The Fairmont is located in the heart of downtown Chicago - overlooking Lake Michigan, Grant and Millennium Parks, and the legendary skyline. 

For current room rates and availability at the Fairmont Chicago, please contact hotel reservations at  866-540-4408.


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