9 a.m. – 6:30 p.m.
REGISTRATION OPEN

10 – 11 a.m.
ADVISORY GROUP MEETINGS
By invitation only

11:15 – 12:15 p.m.
STRATEGIC COUNCIL MEETINGS
By invitation only

12 – 1:30 p.m.
ASA BOARD OF DIRECTORS MEETING & NETWORKING LUNCH
ASA Board Members & Invited Guests

2 – 3:15 p.m.
GENERAL SESSION
Speaker: Kevin Brown, Speaker & Creator of THE HERO EFFECT
The Hero Effect® for Leaders - Creating a Culture of Heroes at Every Level

Kevin Brown will share the message behind The HERO Effect®, inspiring individuals and teams to raise their standards, take greater ownership of their roles, and create extraordinary results for their customers and organizations. His engaging presentations challenge audiences to show up every day ready to make a meaningful difference and create a culture where exceptional performance becomes the standard.

A dynamic keynote speaker with more than 30 years of business experience, Kevin has helped organizations build stronger cultures, deliver exceptional customer experiences, and unlock higher levels of performance. Before becoming a full-time speaker, he spent two decades helping transform SERVPRO® from a small family business into the #1 franchise in its industry, generating more than $2 billion in annual revenue.

3:30 – 4:45 p.m.
EDUCATIONAL SESSION
Speaker: TJ O'Connor, Farmington Consulting Group
Voice of the Customer Panel Discussion: Farmington Consulting Group

TJ O’Connor will share key findings from the 2026 ASA Voice of the Customer survey, highlighting comparisons to the original 2023 results and uncovering emerging industry trends shaping the future of the PHCP-PVF channel. He will also facilitate a panel discussion with leading contractors, providing real-world perspectives and insights from across the industry.

TJ has been with Farmington Consulting Group since 2008 and has served as President since 2018. The firm is a leading market research and growth strategy consultancy serving the plumbing, HVAC, and electrical distribution industries. Nationally recognized as a growth strategist in the distribution channel, TJ brings deep experience conducting industry research, leading advisory councils, facilitating strategic planning sessions, and driving cross-functional process improvement initiatives.

EDUCATIONAL SESSION
Speaker: Ryan Jenkins, Global Keynote Speaker
The Future of Work: Strategies to Connect, Work, and Lead Effectively Across Remote (and Hybrid) Teams

Ryan Jenkins will explore how leaders can strengthen connection, engagement, and performance in today’s evolving workplace. Drawing on emerging workplace trends and years of leadership research, he will share practical strategies for leading remote and hybrid teams, building stronger relationships across generations, and staying relevant as expectations around work continue to change.

Attendees will gain actionable tools and real-world examples from organizations successfully adapting to the future of work, along with the confidence to foster meaningful connections and lead effectively in an increasingly digital and dynamic environment.

A leading voice on workplace trends, leadership, and generational dynamics, Ryan Jenkins helps organizations understand how shifts in technology, culture, and workforce expectations are reshaping the way people work and lead. Through his research and consulting, he provides leaders with the insights needed to navigate change and build stronger, more connected teams.

5 – 6 p.m.
NETWORKING RECEPTION
 

7 – 8:30 a.m.
FEATURED CONFERENCE BREAKFAST
Erin Andrews, NFL on FOX A-Team Member, Founder of WEAR by Erin Andrews, and Podcast Host
From Sidelines to Spotlight: A Candid Q&A with Erin Andrews

Join us for an engaging moderated Q&A with Erin Andrews, one of the most recognizable voices in sports media. Erin will share insights from her journey from sideline reporter to industry leader, offering perspectives on navigating competitive environments, performing under pressure, building resilience, and creating a lasting impact in a highly visible career.

Attendees will hear behind-the-scenes stories from some of the biggest moments in sports, along with Erin’s perspective on leadership, adaptability, and balancing professional success with personal growth.

Erin Andrews is a respected sports broadcaster and member of FOX Sports’ A-Team. She can be seen weekly on FOX NFL Sunday, providing sideline coverage and features for one of the most-watched programs in sports media. She is also the founder of WEAR by Erin Andrews and co-host of iHeart’s Calm Down podcast.

9 – 10:15 a.m.
GENERAL SESSION
Speaker: Manley Feinberg, Leadership Expert, Author, and Keynote Speaker
Exponential Commitment: Build Breakthrough Momentum in the Storm of Chaos

Manley Feinberg will inspire participants to step up, overcome resistance, and create breakthrough momentum by cultivating Exponential Commitment in themselves and those around them. Through practical insights and engaging stories, he will share strategies for strengthening commitment, building resilience, and achieving greater results even in times of uncertainty and change.

A nationally recognized leadership expert, author, and keynote speaker, Manley Feinberg helps organizations and individuals navigate challenges, build trust, and reach new levels of performance. Through his work as a speaker, coach, and consultant, he has equipped leaders with the mindset and tools needed to create lasting impact and drive meaningful results.

10:30 – 11:45 a.m.
GENERAL SESSION
Dr. Chris Kuehl, Managing Partner and Co-Founder of Armada
2027 Industry Economic Forecast

Dr. Chris Kuehl will provide an outlook on the economic trends, challenges, and opportunities shaping the PHCP-PVF industry in 2027.

12 – 1:45 p.m.
NETWORKING LUNCH

2 p.m. – 3 p.m.
ROUNDTABLE DISCUSSIONS
The People Advantage: What’s Really Happening Inside Our Workforce

A C-Suite best practices roundtable conversationon attracting, developing, and unlocking the performance of your people.

3:30 - 4:30 p.m.
EDUCATIONAL SESSION
AIM/R Educational Forum for Manufacturers’ Representatives

This educational forum will provide manufacturers’ representatives with insights, best practices, and industry perspectives to help strengthen their role and drive success within the PHCP-PVF channel.

3 – 5 p.m.
WHOLESALER-DISTRIBUTOR & VENDOR CONFERENCE APPOINTMENTS
The Wholesaler-Distributor and Vendor Conference Appointments is a key event at NETWORK designed to enhance your opportunities for building strong partnerships and boosting your bottom line, extending beyond the scope of traditional buying group meetings. Vendors and wholesaler-distributors engage in face-to-face meetings through pre-scheduled appointments. Over the course of two hours, you'll have the chance to participate in ten 12-minute sessions, maximizing your time and business connections. The conference appointments are open to all registered wholesaler-distributors and participating vendors. Information on appointment scheduling will be sent in October.

5 – 6 p.m.
NETWORKING RECEPTION