Essentials of Profitable PHCP Distribution© This BOOK course will teach your new employees the importance of margin vs. markup, what contractors want from a wholesaler, how pricing and discount decisions impact the bottom line and much, much more.  In ten condensed chapters, Essentials covers the critical concepts in distribution economics, sales, customer service and marketing.  Designed to help new employees start thinking like owners, the program includes book-based instruction, short quizzes, a glossary, a final exam and a certificate recognizing those who pass the exam.  Real-world statistics and ratios from ASA's Operating Performance Report are incorporated throughout the training.  Essentials can be taken as a single course or taught in groups.  Multiple course and testing packages are available.  Course topics include:
Wholesale Distribution in the U.S. Economy The PHCP Industry Channels of Distribution How Wholesalers Make Money Additional Ways to Increase Profits Pricing - the All-Important Business Strategy How Pricing Decisions Impact Your Bottom Line Sales and Marketing in Distribution How to Deliver Great Customer Service You Make the Difference The ONLINE course is based on the book course described above, except that the chapter in the book describing the plumbing, heating, cooling and piping industry has been eliminated to make the course more "generic."  This online course included nine chapters, nine quizzes, a final exam and a certificate of completion.  With this version, the quizzes are self-correcting and participants are immediately provided their score as well as the correct answers to any responses that may have been incorrectly answered.		Book           Online
ORDER NOW  Volume Discounts Available   CLICK HERE for Sample Pages Single course starts at Book $70 / Online $59
Leaders' Guide:  Essentials of Profitable PHCP Distribution©
Present a first rate Essentials course and save dozens of hours of preparation time with this CD-ROM-based course Leader's Guide.  Everything you need to successfully lead participants in your company through the Essentials of Profitable PHCP Distribution© course and prepare for the exam in on this CD-ROM. ORDER NOW   Single course starts at CD-ROM $129		CD-ROM
NAW Edition:  Essentials of Profitable Wholesale Distribution© This generic distribution business book is based on the ASA Education Foundation’s Essentials of Profitable PHCP Distribution® course (described previously). It is designed for distributors who are not in the plumbing, heating, cooling, refrigeration or industrial PVF industries. This straightforward and readable book is designed to make your entire team — and especially newer members — much smarter about the wholesale distribution business. ORDER NOW Single course starts at Book $79