Plumbing Division Event

New this year! Plumbing Division Special Event


Nov. 1 7:30 a.m. – 9:00 a.m.


Alex Goldfayn, CEO

Selling Boldy: Applying the New Science of Positive Psychology To Dramatically Increase Your Confidence, Happiness And Sales!

Evangelist Marketing

Fear is the reason most salespeople don’t like to pick up the phone. Fear is the reason we don't ask for the business more, even though our customers want to buy from us. Fear is the reason we don’t offer our customers additional products and services, even though they would love to buy more from us. In this session, Alex Goldfayn will show you exactly how to overcome this destructive fear in sales, and replace it with confidence, optimism, gratitude, joy, and proactive sales work. These are the powerful principles in the new field of positive psychology which are transforming how we work and succeed. Additionally, you’ll learn a series of fast, simple sales-growth techniques—like how to add on to existing orders; and how to close 20% more quotes and proposals instantly; and how to properly ask for and receive referrals—that will grow your sales…dramatically and quickly.

Alex Goldfayn is a NETWORK attendee favorite and returns to lead a discussion on selling boldly. He is a market strategist, consultant, coach and speaker for product and service companies that are looking for dramatic growth and increased revenues.

This session is by Invitation Only.


For the biggest savings, be sure to register by July 13.

Register now!

ASA Headquarters and Education Foundation
1200 N. Arlington Heights Road, #150
Itasca, IL 60143
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