University of Innovative Distribution

University of Innovative Distribution

UID 2022 is back as a fully IN-PERSON event!

About UID: for over 25 years, the University of Innovative Distribution has focused on the unique educational needs of the wholesale distribution industry. ASA is proud to once again partner with the Association Education Alliance (AEA) and Purdue University to sponsor uid and bring a valuable educational experience to our members. UID is a multi-day concentrated educational program, that covers all knowledge levels and 6 different professional tracks.

Take courses in distribution strategy, leadership/professional development, management (including HR), marketing, operations and sales. Courses are offered at the foundational, intermediate and advanced levels. Take advantage of your ASA member discount and register now!

Did you know?

By attending UID, you earn 3 CEU’s (continuing education units) for completing the program. When you successfully earn 9 CEU’s, you’ll earn your “Professional Certificate in Innovative Distribution” from Purdue University.

Did you know?

By attending UID, you have completed one of the phases of ASA-U’s Master of Distribution Management program. MDM is a leadership program built by the industry, for the industry to help elevate your company and career. Continue your dedication to your education and make an even bigger impact with MDM!

Did you know?

As an ASA member, you will save $200 per registration! Choose "Member" as your registration type, and "ASA" as the association your company holds membership with to receive your discount!

Registration Details

Early Bird rate for ASA Members: $1,095 (register before 2/6/2022)

Regular rate for ASA Members: $1,295 (registrations after 2/6/2022)

Registration deadline is on Sunday, March 6, 2022. Make sure to RESERVE your seat today!


Save the date!

March 21-24, 2022

Early Bird ASA Member fee (by 2/6/2022): $1,095

Regular Rate ASA Member Fee (after 2/6/2022): $1,295

Registration deadline: Wednesday, March 6, 2022

Don’t forget:

To get your ASA member discount, choose “Member” as your registrant type, and choose "ASA" as your association!