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Customer Focus

Making customers and their needs a primary focus of one’s actions; developing and sustaining productive customer relationships.

Essentials of Profitable Counter Sales for Wholesaler-Distributors©

Member Fee:$115.00
Non-Member Fee:$200.00




Essentials of Profitable Inside Sales in Distribution©

Member Fee:$155.00
Non-Member Fee:$270.00




Essentials of Profitable Outside Sales in Distribution©

Member Fee:$155.00
Non-Member Fee:$270.00




Essentials of Profitable Showroom Sales©

Member Fee:$115.00
Non-Member Fee:$200.00




Essentials of Superb Service in Distribution©

Member Fee:$40.00
Non-Member Fee:$70.00




A Comprehensive Customer Service Program

Member Fee:$42.00
Non-Member Fee:$42.00




What Is Marketing

Member Fee:$6.99
Non-Member Fee:$6.99




Marketing Overview

Member Fee:$39.00
Non-Member Fee:$39.00




Smart Customer Service 5: Handling Customer Complaints

Member Fee:$39.95
Non-Member Fee:$39.95




Social Media Marketing

Member Fee:$39.00
Non-Member Fee:$39.00




What Customers Want from Salespeople: No Push Selling

Member Fee:$4.99
Non-Member Fee:$4.99




Customer Loyalty

Member Fee:$12.90
Non-Member Fee:$12.90




Customer Service Success

Member Fee:$12.90
Non-Member Fee:$12.90




ASA Headquarters and Education Foundation
1200 N. Arlington Heights Road, #150
Itasca, IL 60143
P: 630.467.0000
F: 630.467.0001